Some people find it ugly and boring, others see is as dignified. There is one thing I really like for sure about the branding, the colour palette.
In my opinion, new deep blue color looks much better than the old one. Moreover, although the yellow color wasn't bad at all, I am happy they got rid off it.
The only yellow or actually more orange accent you will see (at least on D-ABVM) is on greeting stickers next to L1 and L2 doors.
Anyway, D-ABVM in new paint is ready for takeoff and I hope that Lufthansa will paint rest of their -400 fleet with these colors.
Photo: click me
Download: click me